In using social media,* Hotel Okura employees will comply with the laws and ordinances and Hotel Okura's "corporate philosophy and code of conduct" and "behavioral standards," bear in mind that information posted by individuals can have an impact on society and always try to discipline ourselves as a member of society with sound judgment so that we may not behave in a way that departs from social norms. Moreover, Hotel Okura recommends that our employees use social media positively in order to deepen our knowledge of, and gain experience in, it.

Social media is to be defined as a medium that makes use of the Internet and Web technology to allow the general public to communicate with each other through information posted by individuals.

Main social media tools include: blogs, social networking services (Twitter, Facebook, Linkedin), social bookmark websites, online encyclopedias, word-of-mouth websites (Tabelogu, Tripadvisor), FAQ websites, video hosting and sharing websites (YouTube, GyaO!, Nico Nico Douga), image hosting and sharing websites (FlickR) and message boards.

Hotel Okura considers social media to be an important communication tool and will inform the general public of our sales promotions and corporate activities by using different types of social media tools, such as Twitter and YouTube.

Keep in mind that information posted on the Internet by using social media is accessible by the general public who has various backgrounds and reasons. Pay due attention so as not to make these diverse and wide-ranging viewers or users uncomfortable or cause them misunderstanding.

In making use of social media, require yourselves to strictly comply with the laws and ordinances and unique internal rules stipulated by Hotel Okura and pay due attention in handling personal information so that it may not work to the detriment of any particular individual. Also be very careful not to disclose specific information or confidential information on the company, customers or any other related parties, including affiliated companies and suppliers, you learned in the course of your work as well. Furthermore, refrain from making indiscreet remarks that may infringe a third party's rights, including someone's right of portrait or trademark and copyright, feature defamation of others and be offensive to public order and morality.

Though we recommend that you distribute information and discuss actively via social media, try your best to make honest remarks. Should you receive criticism against information you posted, refrain from refuting it emotionally. In taking part in social media, try to take remarks and views by users seriously and take an attitude toward listing to other's views and opinions attentively. In addition, in the case where your feedback, such a response or comment, is called for, try to address it promptly and with sincerity.

If you post a remark on behalf of the company, you should be aware of the seriousness of responsibility for speaking on behalf of a company. Subject to approval of the head of the division or department in charge of managing social media, do so as an official speaker.
When you post information as an official speaker, take responsibility for your remark on behalf of the company without shifting the blame to others in any circumstances.

Bear in mind that if you intend to share information just temporarily, once you published it on the Internet, it will spread in no time through forwarding or links and it is possible that it will not be deleted from the network for good. If you have a reluctance albeit slightly before posting information, don't forget to consult your boss and make a judgment carefully before posting it.
Post correct information without relying on hearsay or speculation. Make sure that you check things uncertain with the parties concerned and if there is the slightest doubt about what you are going to say, refrain from posting it.
In the event that you posted wrong information or information that might cause misunderstanding, correct it as soon as you notice it. In doing so, make the correction as explicit as you can.

In the case in which you post information associated with the company through an individual name, state explicitly that the remark is your personal view and not an official view or response by the company. When you post information on the company, pay due attention to what you say and indicate clearly who you are and you are one of our employees through a list of official accounts and others.

When you post information, pay due attention in handling personal information so that your information may not work to the detriment of any particular individual. Also be very careful not to disclose specific information or confidential information on the company, customers or any other related parties, including affiliated companies and suppliers, you learned in the course of your work as well. Furthermore, refrain from making indiscreet remarks that may infringe a third party's rights, including someone's right of portrait or trademark and copyright, feature defamation of others and be offensive to public order and morality.

Fully understand that you are unable to take back information once you published it on the network and be fully aware that information posted via social media is viewed by the general public and an individual's remarks might end up as a rating of the company.

Please be advised that information posted by our employees who operate the official account via social media is not necessarily the company's official announcement or view. Our official announcements and views are published at our website (http://www.okura.com), through press releases and others.
The content of the aforementioned will be reviewed periodically according to changes in social media or business environments.